Cardinal, The Food Company

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Award Winning Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Award Winning Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design & Brand Identity for Cardinal Food Company

Apart from creating a consistent brand identity that would unify the 6 different product categories and 50 SKU’s, we set ourselves the challenge to devise a set of visual assets that would be appealing to consumers who are looking to purchase authentic Asian products but also, to all the young culinary types craving for unique foods and flavors.

Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design - Cardinal Food Company

Package Design - Cardinal Food Company Asian food products

Award Winning Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

With food being embraced as a vehicle for self-expression and storytelling, Cardinal’s new product range was designed to tell the story of a “meaningful union between the East and West”.

Award Winning Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design & Brand Identity - Alexandros Gavrilakis Design

Award Winning Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design - Illustrations for food recipes - Cardinal Food Company - Alexandros Gavrilakis Design

Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design & Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design - Illustrations for food recipes - Cardinal Food Company - Alexandros Gavrilakis Design Package Design - Illustrations for food recipes - Cardinal Food Company - Alexandros Gavrilakis Design

Package Design - Illustrations for food recipes - Cardinal Food Company - Alexandros Gavrilakis Design

On each pack, the Asian-inspired brush typography harmoniously coexists with the illustrated recipes and the slogan “Learn to Wok” calling out to all those who value authenticity or even, an authentic mash-up such as Korean BBQ dumplings or Mexican tacos!

Package Design - Logo for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design - Brand Identity for Cardinal Food Company - Alexandros Gavrilakis Design

Package Design & Brand Identity for Cardinal Food Company - AG Design

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